In a chaotic display of tomato-flinging frenzy, 22,000 revellers joyfully bombarded each other during Spain's annual "La Tomatina" street showdown in the charming eastern town of Buñol.
Tracing its origins back to a spontaneous food skirmish among local children in 1945, the festival, situated in a tomato-rich area, culminates each year on the final Wednesday of August.
Gaining significant media coverage during the 1980s propelled it into a worldwide phenomenon, now attracting attendees from across the globe.
Here are some of the best pictures from this year's food fight extravaganza!
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